Ignoring a Bad Reputation Won’t Make It Go Away
Your brand is everything when you are a small and growing business. In this episode, we talk about how to build and protect your employment brand so that you have access to the high-level talent you will need to level-up your company.
- Define the character and competencies you need in advance
- Lead by example
- Address negative comments
- Correct behavior privately
- Treat every contact as a VIP
Reputation is a consideration for not only your customers but your future employees. After all, your employees impact your customer reputation. And remember, each person you interact with is either a potential customer or employee or knows a potential customer or employee. For more ideas on defending your employment brand, visit us here!
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